StrategyCast

Episode 159: A Digital Transformation, with Min Wang Of Brocade Communications Systems, Inc


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Min Wang is Vice President of Digital Marketing for Brocade globally, where she leads the teams responsible for the company’s digital and customer experience transformation, marketing operations, online marketing, Web, Search, demand generation and pipeline, marketing technology, data, and analytics.

Min has 20 years of high-tech industry experience spanning software, hardware and cloud services. As a transformative, passionate and result-driven marketing executive, Min has a track record of successfully leading customer experience and digital transformation across global IT and marketing organizations. She is obsessed with data and technology, and use them to grow revenue and improve marketing efficiency. She is also proficient in building and leading highly-motivated multi-disciplinary global teams.

Listen and Learn:

  • How to bridge the communication gap between sales and marketing
  • Why B2B brands need digital marketing
  • How the customer journey can improve a brand's marketing efforts
  • Why integrated marketing is so powerful

TO FIND, MIN ON LINKEDIN, CLICK HERE.

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