In this week’s podcast episode, Matt Eaton talks to Dan Carew-Jones, Post Production Consultant about how the leading factual producer, Arrow International Media, has been using the GrayMeta Curio Platform and machine learning to log and access its catalogue of unused content. The adoption of machine learning involves a lot more than just technology decisions - it involves people, skills and new competencies, and being open to try new ways of working to improve processes. Arrow International Media is a great example of how to successfully adopt machine learning and use this as a spring board for further innovation.

During the interview, Dan and Matt discuss:

- how the role metadata played within their production operations has changed

- the importance of keeping humans at the heart of the operation to continually refine and curate the tags and how this results in a constant evolution of the metadata model.

- the potential of using APIs to make metadata more widely available to different teams and systems