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Episode 16 - Could craft farming knock supermarkets off their perch?
In this episode we have St. John Craner with us – the mastermind behind Agrarian, a New Zealand-based company revolutionizing sales and marketing in agribusinesses. St. John shares insights on how farmers can take their game to the next level in direct consumer marketing.We also discuss the concept of craft farming.
Get ready to be inspired, as we uncover the secrets to breaking down barriers and building stronger relationships between the farm and the consumer.
About St. John Craner
St. John is not just a seasoned entrepreneur and rural sales specialist, but also an author, speaker, blogger, and podcaster – sharing his knowledge and expertise in rural sales and marketing far and wide.
St John has over 25 years of corporate sales and marketing agency experience in the UK, Australia, and New Zealand working for the like of McCann Erickson, Young & Rubicam and Westpac. He comes from a farming family in the UK and is a Lincoln University Kellogg scholar.
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By GwenIn this episode we have St. John Craner with us – the mastermind behind Agrarian, a New Zealand-based company revolutionizing sales and marketing in agribusinesses. St. John shares insights on how farmers can take their game to the next level in direct consumer marketing.We also discuss the concept of craft farming.
Get ready to be inspired, as we uncover the secrets to breaking down barriers and building stronger relationships between the farm and the consumer.
About St. John Craner
St. John is not just a seasoned entrepreneur and rural sales specialist, but also an author, speaker, blogger, and podcaster – sharing his knowledge and expertise in rural sales and marketing far and wide.
St John has over 25 years of corporate sales and marketing agency experience in the UK, Australia, and New Zealand working for the like of McCann Erickson, Young & Rubicam and Westpac. He comes from a farming family in the UK and is a Lincoln University Kellogg scholar.