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Episode #16 - Nathan Barry - Reinventing email marketing for creatives with Convertkit
Nathan Barry, the Founder and CEO of ConvertKit, email marketing software designed to help creators connect with their audience. Before creating ConvertKit, Nathan wrote extensively about designing and launching digital products online.
In this conversation, Ben and Nathan discuss their team's shift to focusing their products on creators, how they build their audience with free-to-start products, and how they structure their internal company revenue share for employees.
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By Ben TossellNathan Barry, the Founder and CEO of ConvertKit, email marketing software designed to help creators connect with their audience. Before creating ConvertKit, Nathan wrote extensively about designing and launching digital products online.
In this conversation, Ben and Nathan discuss their team's shift to focusing their products on creators, how they build their audience with free-to-start products, and how they structure their internal company revenue share for employees.