We're talking with Francesca Gino, the Tandon Family Professor of Business Administration at Harvard Business School. She has been honored as one of the world’s top 40 business professors under 40 by Poets and Quants. And she has a new book out called Rebel Talent—Why It Pays to Break the Rules at Work and In Life. What do rebels have to do with innovation? Lots! From the dust jacket of Rebel Talent: "Instead of clinging to what is safe and familiar, and falling back on routines and tradition, rebels defy the status quo. They are masters of innovation and reinvention, and they have a lot to teach us.” Francesca is one of the most engaging people we know, so listen and learn.