Making Do

Episode 16: Transitions, Flexibility, and Vision with Leela Hoehn of The Rainbow Vision


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The Rainbow Vision is a line of planners, journals, notebooks that is known for its’ beautiful, soulful designs and for Leela’s open, insightful, and generous spirit. My conversation with Leela ranged wide and went deep. We talk about how The Rainbow Vision has grown, evolved, wavered, and changed over the several years that Leela has been growing the business. And We talk about the huge changes Leela has made, including a rebrand, a shift to outsourcing her package and shipping and then bringing that back in-house, and several moves. Leela shares openly how she balances a need to reinvent and make changes with loyalty to her vision.
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Making DoBy Emily Kerr-Finell of Wholesale In a Box

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