Have you heard of a brand of bicycles called Priority? If not, today is the day! Co-Founder Connor Swegle is on this episode to talk all things Priority! Priority Bicycles is a small company with big dreams. They went from a Kickstarter 11 years ago to a company that has a full line up of bicycles that feature a belt drive system instead of your standard chain. This makes for, as they would say: the best low maintenance bicycles in the world, period. Their strategy is simple: high quality parts, an efficient supply chain, low overhead, and an online business model. Connor talks about the company, exactly what a belt drive is, and what is in store for the future of Priority Bicycles.

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