Get richer teacher with Ola Kowalska

Episode 166 How long does it take to build and launch a good language product?


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Many language teachers either overestimate or underestimate how long it actually takes to launch a course. Some think it’s a never-ending process, while others assume they can launch overnight. The truth lies somewhere in between. 

With a clear plan and marketing strategy, the process is both manageable and predictable. And it’s entirely doable within a few months. In this episode I break down the key steps to launching successfully – without getting stuck in perfectionism or confusion.

Here’s what we cover in this episode:


  • The different starting points for educators – whether working for a school, freelancing, or already selling group courses – and how that impacts the launch timeline.
  • The biggest trap that slows down course creation.
  • How to create a course outline that actually sells.
  • How to build a marketing strategy that connects with the right audience (hint: it’s not just posting random language tips on Instagram).
  • Why a structured launch plan makes all the difference.
  • How launching gets easier (and way more fun!) the more you do it – and how that helps you sell more.


If you’re ready to move from idea to launch, this episode will give you the clarity and direction you need!


Get your access to my on-demand free ‘Plan your language course worth gold’ mini course and create your amazing group language program in less than 90 minutes! Get it here.


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Get richer teacher with Ola KowalskaBy Ola Kowalska

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