Meet Ruth—former opera singer, “compassionate truthteller”, relevance strategist, and arts champion. Her company, “Culture for hire,” addresses the eye-opening perspective shift for arts orgs - it’s not about you! 

In this conversation, “The Business of Choir” Co-Author, Alex Gartner joins as co-host as we talk to Ruth about how we can all approach arts marketing and our arts orgs - no matter what kind of “arts” we are involved in - to start being essential!  

Learn more about Culture for Hire: https://www.cultureforhire.com/

Learn more about Ruth Hartt: https://www.cultureforhire.com/about-ruth 

Watch this episode on YouTube: https://youtu.be/88sBD6wXHSI 

The Music (ed) Matters Podcast is sponsored by our friends over at Perform International. Thinking of going on tour domestically or abroad, want to take a solo tour, or team up with a dynamic festival? PI offers the best educationally sound and culturally significant experiences! Check them out, and tell them Emmy sent you :) Perform-International.com  

Order your copy of “The Business of Choir" - check out the website, businessofchoir.com. 

Join us over at Patreon.com/MusicEdMatters for monthly meet-ups, monthly bonus episodes, special content, and more!