The A2 Show

Episode 17 | Advanced Pricing Strategies


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Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.com

IN THIS EPISODE YOU WILL DISCOVER:

  • Why you never want to be the lowest-priced provider!

  • The BIG difference between the “price” and the “presentation of your price” -- This is a game changer.

  • How to inject bonuses and incentives into your offer to add more value.

  • When you are successful in creating a high perceived value in the eyes of the prospect, then the price becomes inconsequential. We will show you how to do it in this Episode!

  • Why you should never give away the price structure in the beginning of your presentation, before you present your product or service.

  • Why it's critical to create a sense of urgency in your Sales presentation!

  • How to deconstruct your Sales process and check for the sense of urgency, unique selling proposition, price elasticity and an incentive associated with the deadlines. 

  • How to take winning pieces from different successful businesses and make them your own. 

SPECIAL RESOURCES MENTIONED ON THE SHOW:

Pre-Suasion - Robert Cialdini Ph.D.

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Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.com

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The A2 ShowBy Andrew J. Cass & Aaron Parkinson

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