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Episode 17: Communicating with Purpose
When we connect people to purpose, we inspire them. Purpose is a key driver of employee engagement.
This isn’t a new topic: humans have been searching for meaning and purpose in their personal lives and their careers for some time—seeing as we spend so much time working.
So, in this episode, we’re diving into:
Starting with Why
The Golden Circle Model
The art of storytelling
Will Brook shares Brookfarm’s "Why". He also shares how they communicate that to their team, how they connect their team to their purpose and how that then translates to the market.
In our next episode, we go deeper into communication with a structure for communication. Subscribe now so you don’t miss it.
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By Claire GrayWhen we connect people to purpose, we inspire them. Purpose is a key driver of employee engagement.
This isn’t a new topic: humans have been searching for meaning and purpose in their personal lives and their careers for some time—seeing as we spend so much time working.
So, in this episode, we’re diving into:
Starting with Why
The Golden Circle Model
The art of storytelling
Will Brook shares Brookfarm’s "Why". He also shares how they communicate that to their team, how they connect their team to their purpose and how that then translates to the market.
In our next episode, we go deeper into communication with a structure for communication. Subscribe now so you don’t miss it.