Transcript 1:09 – Goal of Consultative Selling 1:35 – People’s needs before products 2:28 – Ask questions: understand what you customer needs 2:46 – Example of Buying Criteria 5:25 – Marketing communication process 6:15 – Be the solution in your market 7:14 – Tip of the week Hello everybody! Welcome to the hvacbusinessgrowth.com podcast. I’m […]