As Apple marks its 50th anniversary, I found myself reflecting on one of the most important technology moments of the past two decades: the introduction of the iPhone.

In 2007, most of us saw a better phone. What we didn’t see was a fundamental shift in how we live, work, learn, and build.

In this episode, I explore what we misunderstood about the iPhone and how it quietly reset expectations across business, data, education, and culture. From the rise of platforms and feedback loops to the blurring of work and life, the real impact goes far beyond the device itself.

More importantly, this is not just a retrospective.

It’s a lens.

Because the same pattern is playing out again with AI, wearables, and emerging technologies around us today.

If we got it wrong then, there’s a good chance we’re getting something wrong now.

The question is simple: what are we underestimating?