Bethany Heck is a designer and the Creative Lead for Microsoft Power BI and the creator of The Eephus League brand of baseball scorebooks. She strives to create powerful visual experiences with strong typographic elements regardless of medium, and her work spans traditional printing techniques to responsive web design and mobile application work. She’s worked with the likes of IBM, EA Sports, ESPN, Bridgestone Tires and more, and her work has appeared in New York Magazine, the New Yorker, Wired, Smashing Magazine, Uppercase Magazine and several other international publications and art exhibitions.
In this episode we speak with Bethany about The Eephus League, a passion project that utilizes the rich visual history of baseball and keeps the art of scorekeeping alive in the process.