The Big 3 of B2B Leadership

Episode 18: Exploring the Fractional CMO Role with Clay Spitz | Podcast # 18


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In this episode, managing partner Clay Spitz of the super-fast growing fractional CMO company, Chief Outsiders, discusses the role of a CMO in B2B companies. We also discuss the common characteristics of successful CEOs and business leaders that are ready to accelerate their business growth. Finally, Clay breaks down the marketing framework Chief Outsiders uses to methodically build a growth plan for companies. Listen to this insightful conversation with Business Executive and CMO Clay Spitz. To WATCH a video recording of this podcast and to access the show notes, please visit us at https://www.prosalesconnection.com/podcast

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The Big 3 of B2B LeadershipBy Mike Faherty