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Episode 18: Is authenticity just a buzzword?
Featuring Matt Barnett, Papa Bear at Bonjoro
A British designer by trade, Matt Barnett founded his second company, Bonjoro, out of Sydney, Australia. What started as a sales hack for an agency he was running, went from hack to side hustle to global business in 18 months, and now has a team across 5 continents.
Episode quote:
“We found that at certain points on the customer journey, taking 30 seconds to send a video to an individual, so to Suzy from Oklahoma, thanking them for their purchase, asking them to leave a review, suggesting they move on to a subscription… can have a huge impact in terms of engagement, and then driving better actions.” - Matt Barnett, Bonjoro
Visit the complete episode page to learn more. Or subscribe to the GRIN Gets Real podcast where you listen to podcasts.
View all episodes
By GRIN Media ProductionsFeaturing Matt Barnett, Papa Bear at Bonjoro
A British designer by trade, Matt Barnett founded his second company, Bonjoro, out of Sydney, Australia. What started as a sales hack for an agency he was running, went from hack to side hustle to global business in 18 months, and now has a team across 5 continents.
Episode quote:
“We found that at certain points on the customer journey, taking 30 seconds to send a video to an individual, so to Suzy from Oklahoma, thanking them for their purchase, asking them to leave a review, suggesting they move on to a subscription… can have a huge impact in terms of engagement, and then driving better actions.” - Matt Barnett, Bonjoro
Visit the complete episode page to learn more. Or subscribe to the GRIN Gets Real podcast where you listen to podcasts.