About Yva Yva Yorston started her entrepreneurial journey at the age of 22, as a virtual assistant. Within 4 years, she had grown the business to be the number 1 of its kind in the North East of Scotland, through a mix of local networking and blogging.

Earlier this year, she relaunched as Content Boost, and made it her mission to help other B2B companies to harness the power of blogging to get more customers.

She specialises in content strategy, coaching and blog management services, working with clients to make blogging an easy, efficient process, and one which gets results.

She loves to share her story and connect with fellow entrepreneurs, and is regularly invited to speak at business events, universities and schools. (edited)

I chat to Yva about... How to overcome the barriers standing in the way of creating content

How to get the best return on investment from your content

The best channels for promoting your content once you've published it

Tips for achieving consistency

Connect with Yva Visit the Content Boost website

On https://twitter.com/contentboostuk (Twitter)

Subscribe to the podcast on i Tunes