This Is CX

Episode 18: The Enterprise Analytics Landscape for CX


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In this episode, Mike is joined by Dan Magestro, Senior Manager in West Monroe Partners' Advanced Analytics practice, to talk about the Enterprise Analytics Landscape required to support data-driven CX. In our discussion, Dan walks us through some of the core components of the Enterprise Analytics Landscape, including the importance of having an articulated strategy around data and analytics within the organization, the right leadership and governance, and a foundational set of capabilities and technology to shift an organization towards a "data-driven" organization.
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This Is CXBy Paul Hagen, Mike Manfredo

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