Make Art Work: a podcast for creative small businesses

Episode 18: Using video in your small business, cont.


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Today we are going to be talking about all of the equipment and software that I use for video in my creative small business.

Like I mentioned on last week’s episode, I am still a beginner and teaching myself through YouTube and asking my friends who are more savvy in video than I am. So I’m excited to pass all of the knowledge along to all of you. In fact, I’m so thrilled with the compilation of this information - that it has inspired me to create a Skillshare class turning these two podcast episodes into a short class on using video in your creative small business. If you’re not familiar with Skillshare, here is a link for a free 30 days.

I’m going to break this episode into two parts: beginner and intermediate.

The first part we are going to talk about all of the equipment and software that you can use with your phone.

You can do so much with your phone, the camera on it is super powerful and there are some really great apps so you don’t even have to touch your computer.

Let’s dive into equipment first. If you are wanting to add more video, you need to set yourself up for success - if it takes forever to rig your phone into position, you’re going to be way less inclined to hit record.

So I would recommend getting a ring light or even better the light that I love and use everyday  - Canvas’s desktop light it has a built-in bracket for your phone, perfect for catching those timelapse videos or holding your phone when you’re talking direct to camera. The light quality is great and the built-in bracket is perfect for those impromptu shoots.

I also have an adjustable iPhone stand that sits on my desk, it’s light, portable - it doesn’t have a light, but it’s great to bring over to my shipping area to record a quick video of packing orders or folding tea towels.

External microphone for your smartphone, I use a Rode mic - it plugs right into the charging port and captures crisp audio, much better than the ambient mic on my phone, which picks up everything.

BigVu 

Splice

Canva

Cantilever Tripod

DJI Pocket 2

Small tripod 1

Small tripod 2

Loom

External Computer Mic




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Make Art Work: a podcast for creative small businessesBy Maizie Clarke

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