How aiming at realising benefits does not guarantee your business understand the value of your change initiative and can support it. How can you overcome this obstacle?

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Blog Principles of Change https://transformingcultures.blog/   

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White Paper: Inside Out: 3 change capabilities for successfully executing strategic initiatives https://docs.wixstatic.com/ugd/    25321e_7cd612b8288c4840b049398068c7a1f3.pdf