Berlyn Haughton, a Nashville mom of two, noticed a gap in the market when it came to kids' placemats. So she decided to create her own solution, The Table Tyke Placemat. What sets her story apart is her unconventional approach to marketing - utilizing TikTok to showcase her product and build brand awareness. Berlyn's TikTok videos have gone viral, receiving over a million views, and have played a crucial role in the success of her startup. Listen to this episode of Product Life Podcast to learn more about Berlyn's journey, her product, and her unique marketing strategy. You can also check out The Table Tyke Placemat at thetabletyke.com or on social media platforms such as Instagram, Facebook, and Amazon.