• Introduction to Episode 19:
  • Host: Bob Mangold, the listing coach
  • Podcast: If You List You Last Podcast
  • Focus: Stop Wasting time on unmotivated sellers (and buyers)
  • Reminder: Join the Real Estate Asset Advisors Facebook group for discussions
• Mortgage Market Update:
  • Update on core inflation numbers impacting interest rates
  • Stochastic event affecting mortgage-backed securities and interest rates
  • The increase in interest rates is expected, potentially up to 7.5% in the next 30-45 days
  • Importance of considering a client’s entire debt mix, not just mortgage interest rates
• On Handling Unmotivated Sellers:
  • The significance of identifying and differently handling unmotivated sellers
  • Utilizing Zoom for listing presentations to efficiently gauge seller motivation
  • The flawed standard FSBO script and the importance of unique conversation starters
• Marketing Expertise and Valuing Time:
  • Emphasizing the real estate agent's marketing skills and database access over FSBO limitations
  • The book "The Full Fee Agent" highlights the binary perception of agents as friend or foe by potential sellers
  • The criticality of price in selling properties, challenging the notion that location is everything
  • Encouragement to focus on motivated sellers and value one's time and expertise
• Improving Skills and Business Approach:
  • Continuous learning and skill improvement as keys to success in real estate
  • The difference between converting leads into listings and actually selling properties
  • The need for agents to ask the right questions to assess motivation and realistic expectations of sellers
• Closing Remarks:
  • Invitation to the bi-weekly Elevate Business Briefings
  • Introduction to the Home Boss System in the next briefing
  • Availability of a pre-release version of Bob’s book on the "If You List You Last" website
  • Reminder of the podcast’s core message: "If you list, you last."

Join our Facebook Group at: https://www.facebook.com/groups/realestateassetadvisors

Visit our website to watch replays of our Wednesday "Elevate Business Briefings" at: www.RealEstateAssetAdvisors.org

Download a copy of my book, "If you list, you last!" at www.IfYouListYouLast.com