Empathy at the Table: Real Conversations with People who Negotiate Every Day

Episode 19: Timo Buetefisch - Playing the long game


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In this episode, we're joined by one of the most prominent figures in the Spanish entrepreneurial ecosystem, Timo Buetefisch, founder and CEO of Cooltra Motos. With the largest fleet of rental and electric scooters in Europe, Timo has meticulously grown Cooltra over 15 years, expanding the team to over 400 staff members and achieving a turnover of more than 50 million euros.

Timo opens up about the strategic negotiation tactics that have propelled his company's success, sharing invaluable insights on dealing with competitors, investors, banks, and board members. Known for his candid and sometimes fiery approach, Timo has become a mentor and role model for countless entrepreneurs.

Don't miss this episode if you're interested in learning from a master negotiator who has made a significant impact on the European business landscape. Whether you're an aspiring entrepreneur or a seasoned business leader, Timo's experiences and advice are sure to provide you with the tools you need for successful negotiations.


Be sure to connect witgh Timo on Linkedin : https://www.linkedin.com/in/timo-buetefisch-874162/



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Empathy at the Table: Real Conversations with People who Negotiate Every DayBy Tony Anagor