In this episode, Dr. Leeanne Aguilar sits down with Austin Tenette, Senior Business Advisor at Transworld Business Advisors and creator of the Prepare to Sell coaching program. Together, they explore how business owners—especially in light of the “Silver Tsunami” of baby boomer retirements—can prepare to sell their businesses for maximum value.

Austin shares insights from his career transition from corporate leadership to business coaching and brokerage. He outlines three essential pillars for selling a business successfully.

He also discusses common valuation pitfalls, like “key man syndrome,” overreliance on personal relationships, and poor financial recordkeeping. The conversation emphasizes the importance of starting exit planning 3–5 years in advance, and how coaching, peer groups, and KPIs can help business owners stay focused, scale sustainably, and create transferable value.

Whether you're planning your exit or just getting started, this episode offers practical strategies and eye-opening truths every entrepreneur should hear.