The Guru Killer Podcast with Cameron Shayne

Episode 2: How to build a brand for your movement business & how to market yourself [Part 1 of 2]


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In this two-part episode, Cameron Shayne and Mark Baratto discuss how to build a brand specific to the movement community like yoga teachers, fitness professionals, martial artists and movement coaches, and how to market yourself socially.

0:03:41 - Brand Building – Your Core Story

0:10:20 - Phase 1 – Do you have a movement business and want to get started?

0:11:40 - Is it OK to make money?

0:21:12 - Book reference:  The Richest Man in Babylon by George Clason

0:28:01 - Ask for what you are worth.

0:37:00 - Get clear on what business you are REALLY in.

0:47:05 - What mindset are you in and how finding out will make the difference.

0:48:48 - What steps to take in order to figure out where you want your business to go.

0:50:10 - Begin to document.

1:01:10 - Don’t be boring.

1:08:32 - The overnight success – NOT.

1:13:30 - Be the BEST at what you do.

1:18:45 - Prepare for your future self.

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The Guru Killer Podcast with Cameron ShayneBy Cameron Shayne

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