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The way we use persona in our design process has proven to be not only inefficient, but also toxic. So we need to reform the process and we need a conversation for that. Again, this first conversation is barely scratching the surface of such an important matter but I will be back on this with help.
The way we use persona in our design process has proven to be not only inefficient, but also toxic. So we need to reform the process and we need a conversation for that. Again, this first conversation is barely scratching the surface of such an important matter but I will be back on this with help.