
Sign up to save your podcasts
Or


Before a guest ever walks through your door, they’ve already formed an opinion. In this episode, we break down the ‘handshake,’ the moment where your brand either lives up to expectations or falls short, and why those first few seconds matter more than you think.
Available on Apple Books: Mind the Threshold
Follow on Instagram: @mindthethreshold
By Jonathan McDonaldBefore a guest ever walks through your door, they’ve already formed an opinion. In this episode, we break down the ‘handshake,’ the moment where your brand either lives up to expectations or falls short, and why those first few seconds matter more than you think.
Available on Apple Books: Mind the Threshold
Follow on Instagram: @mindthethreshold