Inside Job: Making CX Work

Episode 2: Understanding Digital Transformation: What Marketers Need to Know


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What is digital transformation and how should organizations think about it? In this episode, host Jose Cebrian sits down with Matt Naeger, Chief Strategy Office of Merkle Americas. They discuss:

• What is Digital Transformation?
• What does Transformation look like in various industries?
• How can you show the value of digital transformation?
• Common mistakes to avoid

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Inside Job: Making CX WorkBy Merkle

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