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In this episode of The Buzz Podcast, host Mike Mosquito and co-host Maureen Nylin engage with Amy Oliver, Vice President of Marketing for Panda Health. They explore the intricacies of healthcare marketing, discussing Amy's career journey, the importance of collaboration, adapting to shifting business models, understanding long sales cycles, the role of partnerships, aligning marketing with internal teams, navigating challenges during the COVID crisis, and measuring marketing success. Amy shares valuable insights and strategies that can help organizations thrive in the competitive healthcare landscape.
Follow along at www.thebuzzpodcast.net
By Mike MosquitoSend us a text
In this episode of The Buzz Podcast, host Mike Mosquito and co-host Maureen Nylin engage with Amy Oliver, Vice President of Marketing for Panda Health. They explore the intricacies of healthcare marketing, discussing Amy's career journey, the importance of collaboration, adapting to shifting business models, understanding long sales cycles, the role of partnerships, aligning marketing with internal teams, navigating challenges during the COVID crisis, and measuring marketing success. Amy shares valuable insights and strategies that can help organizations thrive in the competitive healthcare landscape.
Follow along at www.thebuzzpodcast.net