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Episode 20: Considerations for CAC and Churn in a Self-Serve Pricing Model with Matt Dove, VP FInance at Celtx
On this episode of The Backbone, I chat with Matt about:
His move into tech after stints in PwC Nova Scotia and Australia;
What Celtx is all about;
The biggest challenge for you moving from a professional services firm to a growing technology company like Celtx;
How to think about customer acquisition and churn at a company with a self service pricing model;
The importance of the finance function at a technology company
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By Shubham Datta
5
99 ratings
On this episode of The Backbone, I chat with Matt about:
His move into tech after stints in PwC Nova Scotia and Australia;
What Celtx is all about;
The biggest challenge for you moving from a professional services firm to a growing technology company like Celtx;
How to think about customer acquisition and churn at a company with a self service pricing model;
The importance of the finance function at a technology company