To kick off the new year, Duane and John talk beverage industry trends and expectations for 2025 - including pricing power, the energy category, and the US beverage bottling landscape. 

Duane Stanford is the Editor & Publisher of Beverage Digest, the leading beverage industry news and data publication.

John Sicher is the former editor and publisher of Beverage Digest, who has since consulted for companies including Coca-Cola, BodyArmor, and PureCircle.

This episode was recorded on January 6, 2025.

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