Perry Mardon's Evolve Show

Episode #20 How to build yourself out of your practitioner business


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Is your business based around your skills as a practitioner? Is that how you built your niche? This makes it incredibly difficult to build yourself out of your business because, in many senses you ARE the business. 

Whether you’re a hairdresser or physiotherapist with a particular skill set that clients love, you need to put systems in place to make sure your business - and clients - are less reliant on you.

In today’s episode I talk to a Darron, a physiotherapist who specialises in face and jaw pain. He’s one of the best at what he does and has built himself a brilliant niche. But he’s a victim of his own success; he works too hard and wants to spend more time with his family. I discuss how he’s changing and advise him that he needs not only to put systems in place but change psychologically to hand over the reins. 

You will learn:

  • How creating a business around your skillset can be incredibly rewarding but also limiting - and what to do about it
  • How, as a practitioner, your desire to help people can limit your business's ability to make money
  • How to put systems in place to pass on your skills to a team
  • How to deal with clients who only want you and no-one else!
  • How you need to deal with your ego when taking yourself out of your business
  • ...more
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    Perry Mardon's Evolve ShowBy Perry Mardon