Welcome to Episode 20 of The VentureFizz Podcast, the flagship podcast of Boston's most trusted source for startup and tech jobs, news, and insights!

For this episode of The VentureFizz Podcast, I interviewed Howard Kogan, CEO of WordStream.

WordStream is a venture-backed SaaS company and a thought leader in the world of Pay-Per-Click (PPC) marketing. They develop online advertising software and provide managed services to help businesses and agencies grow through paid search and paid social.

Howard is an expert at growing and scaling companies as an executive, and his track record speaks for itself. The last two companies he was apart of—Communispace and Molecular—were both acquired.

In this episode, we cover lots of topics like:

-The journey through his career

-Building the foundation to allow your company to scale

-When you should hire a COO

-What companies might be thinking about when it comes to an acquisition

-And a lot more!

Lastly, if you like the show, please remember to subscribe to and review us on iTunes, or your podcast player of choice! And make sure to follow WordStream on Twitter @WordStream and VentureFizz @VentureFizz.