Nigel Lewis joins us for episode 20 discussing everything content and how you can better engage your audience.

Nigel is Head of Content at The Negotiator, an industry magazine focused on the estate agency sector. The Negotiator provides a daily newsletter and a monthly magazine.

Nigel writes for a number of other outlets as a freelancer and has an extensive career in creating newsworthy content.

In part 1 we look at:

📝 How to write to suit your audience

📱 Understanding how your content is being consumed

📊 Measuring the success of your content

📣 Standing out in the noise of content

🎨 The importance of personality in your content

📰 Headlines versus your main article