In part two of episode 20, we're discussing common mistakes to avoid in content creation!

Nigel Lewis joins us for episode 20 discussing everything content and how you can better engage your audience.

Nigel is Head of Content at The Negotiator, an industry magazine focused on the estate agency sector. The Negotiator provides a daily newsletter and a monthly magazine.

Nigel writes for a number of other outlets as a freelancer and has an extensive career in creating newsworthy content.

In part 2 we look at:

🗞️ Relying too heavily on press releases

💦 The impact of watering down content to play it safe

🎧 Changes in how content is consumed

💡 Opportunities to stand out and engage