In this three part series, EY US Partner and host Jonathan Thompson engages in an in depth discussion with three EY US Transfer Pricing professionals; EY US Partner and Tax Technology Sector Lead of Digital Tax, Channing Flynn, EY US Principal and Global Intellectual Property Center of Excellence Leader, Stephen Bates and EY US Principal and Americas Operating Model Effectiveness Media and Entertainment Sector Champion, Melody Leung regarding one of the most complex areas of transfer pricing, Intellectual Property and Intellectual Property Alignment.