We go back to the basics a bit and talk about brand consistency and authenticity. What’s the difference? Do the lines ever get blurred too much when it comes to portraying a vibe or attitude? Is there such thing as being “too consistent”? We discuss it all and then some.

HOSTED BY: Brian J. Wilder

GUEST(S): Sam Cooke, Kelsey Chaloux

THEME MUSIC: “Sneaky Line” by The Mine Sweepers