In this episode I speak with Katharine Chestnut, the founder and Chief Community Officer of Alkaloid Networks in Atlanta, GA as well as the Founder of the Atlanta Coworking Alliance. Katharine is a marketing pro with 30+ years of experience in face-to-face marketing, writing and mentoring. We spoke about how Katharine was discouraged before opening her space because the information she found all said that she would not be profitable, and then happily surprised to find herself hitting the black within her first few months. She talks about why you need to write a marketing plan and shares her experience on being a female founder in the coworking movement and launching the Atlanta Coworking Alliance.