What do GU24s and email marketing have in common? Not much, but this week we have the inventor of the GU24, David Shiller on the line to discuss his current career in marketing and product development. Beyond online engagement, we also delve into policy problems, socketed vs fixed fixtures, DC wiring and where standards need to change.

What do GU24s and email marketing have in common? Not much, but this week we have the inventor of the GU24, David Shiller on the line to discuss his current career in marketing and product development. Beyond online engagement, we also delve into policy problems, socketed vs fixed fixtures, DC wiring and where standards need to change.

Episode 204: #181 - Gourmet Spam and Other Topics

Recognizing a need in the lighting industry to forum together and discuss subjects &amp; issues in our industry, the Get A Grip On Lighting Podcast was born. Get A Grip brings on industry experts to talk about real issues and focused on that subject matter. If there’s something to be said on the subject, Get A Grip will go there. Get A Grip On Lighting Podcasts are hosted by Michael Colligan and Greg Ehrich, who have over 30 years of combined experience in the lighting industry. Michael Colligan is an entrepreneur and inventor. He’s a subject matter expert in commercial and industrial lighting supply, lighting retrofits, and finding recycling streams for hard-to-recycle waste. Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of a progressive lighting distributorship.

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Recognizing a need in the lighting industry to forum together and discuss subjects & issues in our industry, the Get A Grip On Lighting Podcast was born. Get A Grip brings on industry experts to talk about real issues and focused on that subject matter. If there’s something to be said on the subject, Get A Grip will go there. Get A Grip On Lighting Podcasts are hosted by Michael Colligan and Greg Ehrich, who have over 30 years of combined experience in the lighting industry. Michael Colligan is an entrepreneur and inventor. He’s a subject matter expert in commercial and industrial lighting supply, lighting retrofits, and finding recycling streams for hard-to-recycle waste. Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of a progressive lighting distributorship.

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Episode 204: #181 - Gourmet Spam and Other Topics

Episode 204: #181 - Gourmet Spam and Other Topics

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