Retail has drastically changed since the beginning of the pandemic,  where e-commerce saw a huge influx of growth. This has forced brands to have to be agile in order to stick around. Brands can no longer sit on one channel and focus on dominating there alone. I speak this week with  Destaney Wishon, CEO of BetterAMS, an advertising partner and service provider for brands on the Amazon marketplace, all about that change and how it's affected the brand's decision making, even giving us a peek behind the curtains of what BetterAMS has done to remain relevant.

Like what you’re hearing? Head over to https://thelongergame.com/ to read show notes, watch the episode or contact us.

About our guest:

Destaney Wishon is Co-Founder and CEO of BetterAMS.

Website: https://betterams.com

Michael Maher, the host, would love to connect with you. Reach out to him at…

This podcast is sponsored by Cartology and podcastify.me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace.  They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com/

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

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