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Episode 22: Can Marketing Be Ethical? The Uncomfortable Reality
This week Charlie sat down with Neil Wilkins, founder of The Mindful Collective and Managing Director of Viper Marketing, to explore a provocative question: Can marketing truly be ethical? With over 35 years of experience, Neil offered a nuanced perspective on the challenges and opportunities in aligning marketing practices with ethical principles.
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By Charlie Martin, HostThis week Charlie sat down with Neil Wilkins, founder of The Mindful Collective and Managing Director of Viper Marketing, to explore a provocative question: Can marketing truly be ethical? With over 35 years of experience, Neil offered a nuanced perspective on the challenges and opportunities in aligning marketing practices with ethical principles.