John Kennedy talks to Norman Crowley, arguably Ireland’s answer to Elon Musk. As well as making his fortune from successful tech exits and a passion for driving the future of electric cars through his business Electrifi, the similarities end there. Through his global ventures Crowley Carbon and Cool Planet Crowley has a vision for a safer, greener planet and as a consummate entrepreneur has built a global business focused on reducing the carbon footprint of entire industries. He talks about his road to entrepreneurship, surviving the dot.com crash and almost selling a business for a billion dollars.

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