The Songwriter's Planner Podcast

Episode 22 - Social Media Tips To Help Build Your Following


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Episode 22
Greetings friends and welcome to another episode of the Songwriter’s podcast!
Let’s face it. If you’re a musician, band or artist your interests reside in writing, creating and performing music. That’s how it works right?
However in today’s music landscape if we are serious about getting our music heard by new people then we must also be responsible for our marketing and promotion. More specifically building a following online.
Gone are the days of putting up flyers everywhere and hoping people come to your shows. Now we need to nurture our audiences and fans because we have instant access to most of them via social sites like Facebook, Instagram etc.
A great way to build up trust with your current fans and to also find new ones is to have a tight social media game. And that doesn’t mean just posting flyers for your shows every week.
In This Podcast You Will Learn
1). The importance of building trust with your audience and why that is important in this fast-paced social media world.
2). Why approaching your social media posting as “adding value” to the people who follow is the most effective way to nurture your fans.
3). How often should you be posting on your social media accounts to keep the interest of your fans.
4). Some great examples of what you can post that aren’t flyers for your next show or for your music that will keep your fans interested and engaged with you.
5). The difference between “Promoting & Marketing” and Building a solid “Brand” around your music and lifestyle. This can make the difference between having fans and having a “Tribe”.
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Thanks again for swinging by the podcast. Hopefully there is some value and ideas here for you to take and implement on your own. Building up a fan base isn’t always easy especially when it seems like there is so much competition out there.
Having a great social media workflow will help you stay at the “top of mind” of your fans as well as attract new ones with shares and comments.
Use your healthy social media strategy as a secret weapon behind your music and watch your social engagement rise.
Til next time, peace n love.
Mike
Questions, comments or concerns? I’d love to hear them!
Swing by and drop me a line at:
mike@songwritersplanner.com
www.facebook.com/songwritersplanner
www.instagram.com/songwriters_planner
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The Songwriter's Planner PodcastBy Mike Hill