System Execution Podcast

Episode 22: Using the OneTEAM Method for Sales & Marketing Collaboration, with Peter Strohkorb


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Peter is the CEO of Peter Strohkorb Consulting International, a business consulting firm that specializes is customer experience and sales & marketing team alignment with offices in Australia and the USA.

Peter has over 15 years of business experience in both Sales and Marketing Executive roles with some of the biggest brands on the planet. He is a respected business Speaker, conference Chair, Facilitator and a sought after Executive Mentor. Peter is an international authority on Smarketing® i.e. on Sales & Marketing alignment and collaboration. He has appeared on three continents at conferences, corporate events and on promotional occasions. His vision is a world where business teams collaborate seamlessly to the benefit of all stakeholders.

Peter is also a guest lecturer in the Executive MBA Program at the internationally acclaimed Sydney Business School and at the University of Wollongong, Australia. He is a published author of the Amazon 5-Star rated book The OneTEAM Method, which describes his holistic Sales and Marketing collaboration framework to lift sales results, enhance customer experience and boost staff engagement.

Peter holds qualifications in Marketing and Management from the prestigious Macquarie Graduate School of Management (MGSM) in Sydney, Australia.

What you'll learn about in this episode:
  • Peter's book "The OneTEAM Method: How Sales+Marketing Collaboration boosts big business"
  • The 5 steps of the method and how Peter delivers that to clients
  • Examples of companies of varying sizes (6 and 60 people) that Peter has used this system with
  • The new deal that has allowed Peter to bring this system to the US
  • How companies are becoming more risk-averse has changed how Peter has had to sell his system
  • Peter's efforts to bring the Smarketing system worldwide
Ways to contact Peter:
  • Website: www.peterstrohkorbconsulting.com
  • Facebook: www.facebook.com/PeterStrohkorbConsulting
  • Twitter: @pstrohkorb
  • LinkedIn: www.linkedin.com/in/peterstrohkorbsalesmarketing

A transcript of this episode is available at: systemexecution.com/the-oneteam-method

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System Execution PodcastBy Vera Fischer