Accountant-Tech Dilemma – Bridging the Gap

In this episode, we dive into the evolving relationship between accountants and tech providers.

Are software companies truly supporting accountants, or are they bypassing them to sell directly to SMEs?

We explore the challenges accountants face in adopting technology, from underutilised software to implementation struggles, and discuss how better communication and collaboration with tech companies can drive real change.

Featuring insights on CRM systems, AI, and practice management software, we ask: Is tech making life easier, or are we just using it because we feel we have to?

Tune in for a thought-provoking discussion on making tech work for accountants, not the other way around.

#Accounting #Technology #FinTech #Automation #AI #BusinessGrowth #SoftwareSolutions #Accountants #SMEs #DigitalTransformation #CRM #PracticeManagement #Efficiency #FutureOfWork #Podcast