Game Changing Conversations

Episode 23: How to Message & Market Your Business to the Laid-Back & Indecisive Client with Katie Gibbons


Listen Later

If you’ve had a client who has a warmth about them…but maybe somewhat introverted yet people-focused, you’re working with a S type personality. The S on the DiSC is the Steady-Relator.

Their biggest fear is change…and they love collaborating and being a listening ear to dear friends and colleagues. 

Communicating and selling to this personality type can be simple if you focus on these key items:

  • Show how your solution will benefit them and all stakeholders.
  • Allow plenty of time for discussion and answer all of their questions.
  • Don’t ever pressure this type of person for action. Give them plenty of time to evaluate and decide.

Today’s guest is Katie Gibbons, one of my dearest friends and a Financial Wellness Coach. She and I are going to talk about the stressors and motivators of the S type, how to market and sell to the S type, and what she feels are the biggest strengths and weaknesses of the S. This conversation is packed full of great information to help you better understand and market your business to one of the largest personality groups you can sell to…the S!

To connect with Katie, you can find her on Instagram @katiegibbons.co



> If you’re an up and comer or manage up and comers at your firm, be sure to register for Partner Power Lunch Hour mini-trainings (only 30 minutes!) designed to teach you how to create, connect and cash in on your network. Click HERE to register!

> To learn more about how to communicate with others based on personality type, click HERE to grab my FREE cheatsheet.

>Connect with me on Instagram @heather_lisle or on LinkedIn @heatherlisleco

>Visit my website at www.heatherlisle.com to learn more about the trainings I offer and how to work with me.

...more
View all episodesView all episodes
Download on the App Store

Game Changing ConversationsBy Heather Lisle