This Friday's fellow Techstrovert, Performance Marketing Lead Sofie Segercrantz, joins me from Helsinki, Finland. 🇫🇮 Sophie looks after everything measurement, data, and growth-related at the software development outfit, Supermetrics.

We chitchat about the importance of spreadsheets, the best places to find peace and quiet amidst city living, and where tourists visiting Finland should visit. We tie up the episode with Sofie's sage advice and solid insights on growing your career in the tech industry.

Things I learned from Sophie:

💼ㅤShe attended business school before getting into marketing!

🤫ㅤShe prefers working in silence at home over listening to music...

🏝️ㅤHer escape to the country is in the Finnish archipelago

Plug in. We're recording. 👇😉