B2B, corporate writing is suffering from an epidemic of S.O.W.s. They represent lazy, lifeless writing that makes readers' eyes glaze over. Avoid them or find everyday alternatives.

Episode 23: S.O.W.s, or Severely Over-used Words.

A daily exploration of the written word from a seasoned writer and writing skills trainer, to help you improve your English writing skills. The pod covers persuasive writing, therapeutic writing, rhythm, poetry and poetic meter, grammar, punctuation and voice.

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Episode 23: S.O.W.s, or Severely Over-used Words.

Episode 23: S.O.W.s, or Severely Over-used Words.