In the words of Jonathan Stark, value pricing is “fixed bid on steroids”. Jonathan is a mobile consultant who helps consumer brands thrive in the post-PC era. He is the author of three books on mobile and web development and a business coach helping other consultants transform their businesses using Value Pricing. He has been interviewed by national media outlets MSNBC and the Wall Street Journal and can be heard on numerous podcasts every week. On this episode, Jonathan and Jason discuss Value Pricing, a method of pricing consulting work that he has used successfully for the past ten years.