
Sign up to save your podcasts
Or


Last night my Boss asked me what Brand Authenticity is and What does it mean to you from a brand communication?
Interesting question.
I have a stunning point of view on this, and my point of view is that we need to achieve relevance.
By Kiran SriramgiriLast night my Boss asked me what Brand Authenticity is and What does it mean to you from a brand communication?
Interesting question.
I have a stunning point of view on this, and my point of view is that we need to achieve relevance.